Floss over Fifty

20121205-230426.jpg

Floss for people over 50?! Really?! Please tell me who thought this was a good idea. Marketing a product that specifically targets an age group sitting snugly on the tail end of the baby boomers. You know us. We hardly see ourselves as grow ups, let alone ones with aging gums. What is the likelihood that you will find us buying old people’s floss? Pro health “for life”. You know, because dead people don’t floss all that much.

If my Facebook page is any kind of focus group, I am thinking this one is not going to be a big seller. Here are some comments after I posted this picture and mentioned I would be writing a blog post about it:

I won’t be able to read the blog. I will be experiencing dental conditions because I don’t have this floss.

This floss is for dentures!

As opposed to floss for death? Who flosses in heaven? Doesn’t heaven mean no cavities?

is the font bigger so we can read the label without our glasses?

And an all-time fave:

Maybe it’s dipped in laxatives, vitamins and anti depressants.

Followed by

They should just dip it in wine!

Still surprised that Dr. Jimmy has not weighed in.

Is it bad to admit that I saw this while picking up my blood pressure meds?

Leave a comment

Filed under carry a camera, humor, marketing, products

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s